NEUMEX BRAND STRATEGY BY DESIGN DAWAT
Neumex - New Gen New Perception. Brand Strategy, Image Perception, Positioning, Name, Identity & Packaging. Project Dt: 2016 Neumex's Brand Strategy targets the young generation with a youthful appeal. Design Dawat has built this product brand from scratch. We embarked on a journey to create this distinctive & effective brand in 2016, focusing on redefining brand strategy, image perception, positioning, name, identity, and packaging. Through extensive research and strategic thinking, Design Dawat crafted a brand strategy that resonated with the young generation. Neumex Tyres and Tubes now exudes a youthful appeal, capturing the target market's attention. Our comprehensive approach laid the foundation for Neumex to thrive and leave a lasting impression on the market. We helped them redefine the automotive landscape with their fresh perspective and cutting-edge products.
